2023 ALIA Annual Meeting – Recap

The ALIA Annual Meeting was held at the fabulous Four Seasons Hotel in Kuala Lumpur, Malaysia from June 12-13, 2023. The meeting was an outstanding success, attracting key stakeholders from the Asian lubricants industry including representatives from 67 companies and 18 countries.
During the two-day event, ALIA members and lubricant industry participants immersed themselves in knowledge-building sessions where they gained valuable insights into the global lubricants market. The event theme “Developing Resilience and Robustness in an Uncertain World” resonated with industry leaders. Strategies for navigating uncertainties in demand, supply chain, and operations were outlined, providing practical solutions for individual businesses.
A variety of networking opportunities fostered strong industry connections, opening the door to potential clients and customers. The ALIA Annual Meeting set the stage for a thriving and resilient lubricants industry in the face of growing challenges.

Event Highlights

Discover some of the memorable highlights from this year’s ALIA meeting.

Political divisions undermining global solutions

Steve Puckett, OBE, and co-founder of the Asian Lubricants Industry Association (ALIA) provided the keynote address at the ALIA Annual Meeting. During his speech, the chairman of TRI-ZEN International, outlined unprecedented threats facing the Asian lubricant industry.

68% of emissions have a clear or evolving way to decarbonise

No country is currently on track to achieve the goal of limiting global warming to 1.5 degrees Celsius, says Are Kasperson, associate partner at management consulting firm, Bain & Company.  Most are inconsistent with meeting their commitments to 1.5°C and net zero, and are tracking at 3°C or higher, he says.

VSI stresses the need for harmonisation of carbon footprint calculations

Carbon counting is the first step in the energy transition. It plays a key role in giving the general public confidence about the sustainability of the lubricants industry. However, without comparable carbon footprints, there is no level playing field. In the past, there has been no clear methodology in place and therefore results couldn’t be compared. 

Meet our speakers

Watcharapong (Alex) Pathompanich

Events & Activities Subcommittee Co-Chair, ALIA


Lim Jing Wen

Events & Activities Subcommittee Co-Chair, ALIA

Steve Puckett OBE

Founding Director, ALIA

Eric Holthusen

Senior Advisor, Technical Development, ALIA

Are Kasperson

Associate Partner,
Bain & Company

Alfredo Montufar-Helu

Head of the China Center for Economics and Business
Program Director of the China Government Affairs Council, The Conference Board

Paul Nai

Technology & Information Subcommittee Chair, ALIA

Mathias Woydt

Managing Partner,

Bill O’Ryan

Senior Manager EOLCS, American Petroleum Institute

Dennis Bachelder

Senior Engineer EOLCS, American Petroleum Institute

Inga Herrmann

Head of Lubricant Department,
Verband Schmierstoff-Industrie e.V. (VSI)

Andy Notomuljo

Membership Subcommittee Chair, ALIA

Alfonso Jesena

Managing Director,
Fuchs Petrolube (Malaysia) Sdn Bhd

Amita Sophonthiratana

Global Brand and Product Manager,
bp Castrol

Eugene Tan

Chief Executive, ALIA

Charlotte Kehoe

Chairperson, ALIA

Kunal Mahajan

Manager Training & Development, Kline & Company

Kyle Bender

ReOil Pty Ltd

Logan Tseng

Business Development Director – Engineered Fluids,
Perstorp AB

Dr. Johari Jalil

Group Managing Director/CEO, Cenviro Sdn Bhd

Lorel Chow

Sustainability Manager
Global Lubricants, Shell

Eugene Chen

Professional Development Subcommittee Chair, ALIA

Leo Kin-Mun

Senior Global Product Application Specialist,
Shell Singapore Pte. Ltd.

Holly Alfano

Independent Lubricant Manufacturers Association

Thank You to Our Sponsors

Networking Dinner Sponsor
Networking Dinner Sponsor
Lunch Sponsor
Lunch Sponsor
Delegate Bag Sponsor
Lanyard Sponsor
Coffee Break Sponsor
Coffee Break Sponsor
Coffee Break Sponsor
Coffee Break Sponsor
Wine Sponsor

Become a member

Do you wish to showcase your brand to companies throughout the Asian lubricants industry value chain, launch new products, drive demand, or generate high-quality business relationships? If so, ALIA offers a marketing solution that will meet your needs.

Attendance Summary

Job Summary

Country Percentage
Singapore 35.30%
Malaysia 15.70%
Australia 7.80%
USA 7.80%
China 5.90%
Taiwan 4.90%
Indonesia 2.90%
Japan 2.90%
Philippines 2.90%
Cyprus 2.00%
Germany 2.00%
Hong Kong 2.00%
Thailand 2.00%
UAE 2.00%
Italy 1.00%
South Africa 1.00%
South Korea 1.00%
United Kingdom 1.00%
Adipro International Corporation
Afton Chemical Asia
American Petroleum Institute
Asia Pacific Superbasicos Inc
Asian Lubricants Industry Associatioin
Bain & Company
bp Castrol
bp Singapore
Cenviro SDN BHD
Chemical Specialties (Singapore) Pte Ltd
Chevron Oronite Pte Ltd
Chevron Phillips Chemicals Asia Pte Ltd
Chevron Singapore
Cosmo Oil International Pte. Ltd.
Equus Singapore Sales Ptd Ltd ( Cargill)
ExxonMobil Asia Pacific Pte. Ltd.
F&L Asia Ltd.
Fuchs Petrolube Malaysia
Huntsman Chemical Trading (Shanghai) Ltd
Idemitsu Lube Asia Pacific Pte Ltd
Independent Lubricant Manufacturers Association
INEOS Oligomer
Infineum Singapore LLP
International Lubricant Distributors
Japan Sun Oil Co. Ltd.
Jiangsu Aorun Advanced Materials Co. Ltd
Kline & Company Inc.
Kumho Polychem
Lubrizol Southeast Asia Pte Ltd
Master Fluid Solutions
MATRILUB Materials Tribology Lubrication
Motul Asia Pacific Pte.Ltd.
P.S.P. Specialties Public Company Limited
Patech Fine Chemicals Co. Ltd.
Perstorp AB
Perstorp Chemical PTE LTD
Petronas Lubricants International
PETRONAS Lubricants International Sdn Bhd
Pilipinas Shell Petroleum Corporation
PolyPak HK Co. Ltd
ReOil Pty Ltd
RichardsApex AustralAsia Pty Ltd
Shell Eastern Petroleum (Pte) Ltd
Shell Malaysia Trading Sdn Bhd
Smart Tradzt
SONGWON International AG
The Conference Board
The Lubrizol Corporation
Total Energies Marketing Asia Pacific & Middle East Pte Ltd
UMW Lubetech
United Color Manufacturing
Vanderbilt Chemicals LLC
VSI (German Lubricant Manufacturers Association)
Xiamen Sinolook Oil Co. LTD.

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